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Privacy Policy

Last Updated: November 17, 2025

1. Introduction

FaceIQ Labs ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our facial measurement and analysis tool.

Important: FaceIQ Labs is provided for entertainment and informational purposes only. Our facial analysis is not medical advice and should not be taken seriously or used for medical decisions.

2. Information We Collect

2.1 Personal Information

We collect the following personal information:

  • Email address
  • Account credentials
  • Payment information (processed securely by Stripe)
  • Profile information you choose to provide

2.2 Uploaded Images and Analysis Data

We collect and store the following:

  • Front and side facial photos that you upload to the Service
  • Facial measurement data you provide through the interactive analysis tools
  • Analysis results including facial ratios, measurements, scores, and harmony ratings
  • Generated insights and recommendations
  • Progress tracking data showing changes over time
  • Gender and ethnicity selections (if provided by you for more accurate analysis)

2.3 Technical Data

We collect minimal technical information necessary to operate the Service:

  • Authentication session data (for login purposes)
  • Subscription and payment status

Analytics Data (with your consent): If you consent to analytics cookies, we may collect usage statistics through Google Analytics and Microsoft Clarity, including page views, session duration, and user interactions. This data helps us improve our Service. You can opt out at any time by declining cookies or clearing your browser's local storage.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Facial Analysis: To calculate facial ratios, measurements, symmetry scores, and harmony ratings based on your uploaded photos and inputs
  • Service Delivery: To provide, maintain, and improve our facial measurement and analysis tool
  • Analysis History: To store your past analyses and enable progress tracking over time
  • Account Management: To create and manage your account, subscriptions, and usage quotas
  • Communication: To send you service updates, technical notices, and support messages
  • Payment Processing: To process subscription payments and prevent fraud
  • Tool Improvement: Your uploaded images and measurement data may be used to improve our analysis algorithms and measurement accuracy.
  • Legal Compliance: To comply with legal obligations and enforce our terms

4. Data Storage and Security

Storage: Your data, including all uploaded facial images, analysis results, measurements, scores, and personal information, is stored securely on our servers. We implement industry-standard security measures to protect your data from unauthorized access, alteration, or destruction.

Retention: We retain your uploaded images, analysis history, and account information for as long as your account is active or as needed to provide you services. You may request deletion of your data at any time by contacting us, and we will delete your account, uploaded images, and analysis results within 30 days.

Security Measures: We use encryption, firewalls, and secure protocols to protect your facial images and data. However, no method of transmission over the Internet or electronic storage

5. Limitation of Liability and Disclaimer

No Warranty: While we implement industry-standard security measures, we cannot guarantee absolute security of your data. Your use of the Service is at your own risk. We make no warranties, express or implied, regarding the security, completeness, or accuracy of data protection.

Limitation of Liability: To the maximum extent permitted by law, FaceIQ Labs shall not be liable for any unauthorized access, data breach, data loss, corruption, or deletion of your information, whether caused by security failures, technical errors, third-party actions, or any other cause. This limitation applies even if we have been advised of the possibility of such damages.

6. Data Sharing and Disclosure

We do not sell your personal information or facial images. We may share your information in the following circumstances:

  • Service Providers: With third-party vendors who help us operate the Service (e.g., Stripe for payment processing, cloud hosting providers for secure image storage)
  • Legal Requirements: When required by law, legal process, or to protect our rights, safety, or property
  • Business Transfers: In connection with a merger, sale, or acquisition of all or part of our business
  • With Your Consent: When you explicitly authorize us to share your information

Important: Your uploaded facial images are private and are not shared publicly or with other users. They are only accessible to you through your account and to our systems for the purpose of providing analysis.

7. Your Rights and Choices

You have the right to:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your account and associated data
  • Data Portability: Request a copy of your data in a structured format
  • Opt-Out: Opt out of marketing communications (service-related communications may still be sent)

8. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal data under data protection laws like GDPR or CCPA:

  • The right to access, update, or delete the information we have on you.
  • The right of rectification.
  • The right to object to processing.
  • The right of restriction of processing.
  • The right to data portability.
  • The right to withdraw consent.

To exercise these rights, please contact us using the contact details provided below. We may ask you to verify your identity before responding to such requests.

9. Cookies and Tracking Technologies

9.1 Essential Cookies

We use essential cookies for authentication and login purposes. These cookies are necessary for the Service to function properly and to keep you logged in to your account. Disabling these cookies will prevent you from logging in to the Service.

9.2 Analytics Cookies (Optional)

With your consent, we use the following analytics services to understand how users interact with our Service:

  • Google Analytics: We use Google Analytics to collect information about how visitors use our website. This includes data such as page views, session duration, and user interactions. Google Analytics uses cookies and similar technologies to collect this information. You can learn more about how Google uses data at Google's Privacy Policy. You can opt out of Google Analytics by declining cookies when prompted or by using the Google Analytics Opt-out Browser Add-on.
  • Microsoft Clarity: We use Microsoft Clarity to analyze user behavior and improve our website experience. Clarity uses cookies and similar technologies to record user interactions, including mouse movements, clicks, and scrolling behavior. This helps us understand how users navigate our site and identify areas for improvement. You can learn more about Microsoft Clarity's data practices at Microsoft Clarity Privacy Policy.

These analytics cookies are optional and require your consent. You can accept or decline these cookies when prompted. If you decline, these services will not be loaded, and we will not collect analytics data from your visit. Your choice will be remembered for 365 days.

9.3 Cookie Management

You can manage your cookie preferences at any time by clearing your browser's local storage or cookies. Note that clearing cookies will log you out of your account and you will need to accept or decline cookies again on your next visit.

10. Third-Party Services

Our Service integrates with third-party services, including:

  • Stripe: For subscription payment processing. Stripe has its own privacy policy governing their collection and use of payment information.
  • Cloud Storage Providers: For securely storing uploaded facial images and analysis data.
  • Authentication Providers: For secure account login and authentication.
  • Google Analytics: For website analytics and usage statistics (with your consent). Google Analytics may collect information about your use of our Service. See Google's Privacy Policy.
  • Microsoft Clarity: For user behavior analysis and website improvement (with your consent). Microsoft Clarity may record user interactions on our website. See Microsoft Clarity Privacy Policy.

We are not responsible for the privacy practices of these third-party services. Your facial images are stored on our secure servers and are not shared with third parties except as necessary to provide the Service (e.g., cloud hosting infrastructure). Analytics services only collect data with your explicit consent.

11. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information or facial images from minors. Users may not upload images of individuals under 18 years old. If we become aware that we have collected information from a minor without parental consent, we will take immediate steps to delete that information.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure that appropriate safeguards are in place to protect your data in accordance with this Privacy Policy.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at privacy@faceiqlabs.com. You can also reach us on our Discord server.